Fisker

Unifying Design Across Platforms and Priorities

At Fisker, I joined as Product Design Lead to elevate the company’s digital experience across web and mobile during a period of rapid growth and change. I led initiatives that balanced long-term vision with near-term execution—simplifying our design system, launching new features like the OTA update shop, and driving a strategic website redesign in response to a major business model shift.

This case study highlights how I operated across altitudes—from systems thinking to hands-on design—to drive clarity, cohesion, and momentum.